1 Jun 2005

Selling Books

Writing books is the easy part. Selling it is ... easier. How else to explain the controversy of the '65 war plans? Gohar Ayub Khan, recollects something which his father told him (he claims), probably during a nostalgic talk next to the fireside. About a Indian Brigadier selling war plans to Pakistan. By a coincidence this happens around the same time as a book that he has written. Dad is not around to correct or confirm it. So, who could it be? The author, tantalisingly, promises to reveal the identity of the person in the forthcoming book. He won't name names of course - "usually one doesn't" - but the older officers will "straightaway recognise him". A wild goose chase in other words. And Pakistan calls him a liar promptly.

Will people be curious enough to buy his book in large numbers? I doubt it. On second thoughts, more people now know about this book than a week ago. Hmm... good trick Gohar.

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